Meet the Communication Squared team
“A team is more than a collection of people. It is a process of give and take”. ― Barbara Glacel
Raisa McNab
Managing Director
Communications specialist, content creator and association leader
I am a communications professional specialising in multilingual communication and compelling content creation for associations and organisations. My background is in the association and language services sectors.
As a former production, training, quality and development manager for an international translation company, I understand the value of multilingual and international communication. As the head of a British trade association, I build bridges between stakeholders and promote cross-sector collaboration with effective communication at its heart.
I have extensive experience in all aspects of international communication from project reports to social media, from white papers to newsletters, and from speeches to websites. I thrive at building compelling communications from broad overviews and detailed masses of data. I have a Master’s degree in English and French translation and interpreting.
I plan communications, write content, translate, and train. My strongest areas of expertise are content production, creative problem solving, and analytical thinking.
“Keep calm and carry on.”
Taina Kaasila
Communications and Marketing Specialist
Creative, technologically minded marketing and communications professional
I am an experienced marketing and communications professional with nearly 20 years of diverse experience in the field.
I completed my studies in the United Kingdom. Continuous learning is what keeps me motivated – that’s why I am constantly expanding my expertise. My work history includes roles such as Online Communications Coordinator, Marketing and Communications Manager, Digital Marketing Specialist, and Content Specialist. I am familiar with both B2B and B2C environments.
My approach to marketing and communications is holistic, grounded in strategic and business-oriented thinking, without losing sight of customer focus. My goal is to ensure that marketing and communications form a cohesive, strategy-driven whole rather than a collection of disconnected actions.
My broad expertise and experience support the planning and execution of comprehensive marketing and communications strategies. My strongest skills include strategic marketing and communications planning, content creation in both Finnish and English, online communications, and social media. Creativity, curiosity, analytical thinking, a development-oriented mindset, and a solution-focused approach guide everything I do.
“I have no special talent. I am only passionately curious.”
― Albert Einstein